• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
techengage logo

TechEngage®

Connecting mankind with technology

  • News
  • Reviews
  • Cryptocurrency
  • How-to
  • Roundups
  • Science
    • Energy
    • Environment
    • Health
    • Space
  • Apps
  • More
    • Opinion
    • Noteworthy
    • Culture
    • Events
    • Deals
    • Startups
      • Startup Submissions
  • Videos
  • Tools
TechEngage » News » World of Tech

Netflix broke many records on mobile in November

Avatar Of Nouman S Ghumman Nouman S Ghumman Updated: January 17, 2020

Netflix streaming services
FacebookTweetPinLinkedInPrintEmail

Netflix broke records for revenue earned via mobile phones in November. Netflix banked $86.6 million in subscription fees from mobile users across the world. This is including both iOS and Android users.

This number is more than 3/4th the amount Netflix earned in 2017, 77 percent to be more precise. Netflix brought in $49 million in November 2017.

Mobile app analytics company Sensor Tower provides this data. The company released these stats on December 6th. This has been a record-breaking month for the video streaming service.

Previously Netflix’s most profitable month was July 2018. In July, the company made approximately $84.7 million. Netflix started making money via mobile phones back in September 2015. This has been the company’s most profitable month regarding mobile phone earnings since then.

Sensor Tower Netflix Users Graph
Credit: Sensor Tower

Netflix’s overall earnings on smartphones total to a massive $1.58 billion. Any company should be proud of these figures. Since Netflix spends huge sums on original content, this should make the company proud of its return on investment.

There are many factors behind Netflix’s exponential growth. The biggest reason, in my opinion, was the decision to cross the boundaries and go international.  According to stats website Statista, Netflix had over 137 million streaming subscribers worldwide in the third quarter of 2018. Of these subscribers, 58.46 million were from the United States.

This shows international consumers contributed more to Netflix ’s overall sale numbers than the US residents. However, the U.S. still accounts for the majority of Netflix’s app-based subscription earnings. They account for 57 percent in November which equals an impressive $49.4 million.

It is predicted that US-based app revenue will decrease, while more international mobile users will subscribe to the service. Netflix has come a long way since it first started its service. The US accounted for 71 percent of the total revenue earned when the app was first launched, back in 2015.

Netflix app users from the US earned more if we consider year by year profit, but other countries are contributing more than $1 million in gross revenue were higher. Japan had the highest growth with 175% which is quite extraordinary.

Other countries that saw massive growth were South Korea and Germany that grew by 107 percent and 90 percent respectively. Rumor has it, Netflix is looking to launch mobile-only subscription in Asia. This is most likely to make the service more affordable, especially in the underprivileged countries.

Netflix quietly rolled out this mobile-only subscription in Malaysia. It was priced at around 4 dollars a month, which is half of its basic package.

It is just another indicator of how mainstream streaming services have become. Many consumers have doubled down on the cord-cutting trend. Netflix and streaming services, in general, are just more convenient.

Another reason is the competitive pricing that Netflix offers. It offers three monthly plans: basic, standard and premium, giving users a lot of options based on their budget. The $7.99 Basic plan allows streaming on only one screen, the $10.99 Standard allows two, and the $13.99 Premium enables users to stream on four different screens simultaneously.

This post was orginally published on: December 8, 2018 and was updated on: January 17, 2020.

Related Tags: Netflix

Related Stories

  • Microsoft To End Support For Skype

    Microsoft to end support for Skype

  • Netflix Is Testing An ‘Instant Screen Replay’ Feature

    Netflix is testing an ‘instant screen replay’ feature

  • Amazon Will Offer Free Delivery In Us Because Its Almost Christmas Time

    Amazon will offer free delivery in US because its almost Christmas time

FacebookTweetPinLinkedInPrintEmail
Avatar Of Nouman S Ghumman

About Nouman S Ghumman

The writer holds an LLM degree in International Commercial Law from the City University of London. He is a Managing Partner at SG Advocates & Legal Consultants. He is also the Vice President and Associate General Counsel at TECHENGAGE. He can be reached at nouman@sgadvocates.com

Reader Interactions

Share Your Thoughts Cancel reply

Please read our comment policy before submitting your comment. Your email address will not be used or publish anywhere. You will only receive comment notifications if you opt to subscribe below.

Primary Sidebar

Become a contributor

We are accepting contributor applications. All applications will be decided in 3 days after applying. To learn more visit the contributors page.
TechEngage-Apple-News
TechEngage-Google-News

Recent Stories

  • 8 Best wallpaper apps Android 2023
  • 8 Best Image Downloader Extensions for Chrome 2023
  • 3 Benefits of Correcting Power Factor in Enterprise Electrical Systems
  • Top 10 battery draining apps to avoid 2023
  • 5 Best Security Apps to Defend Your Device in 2023

Footer

Discover

  • About us
  • Newsroom
  • Staff
  • Advertise
  • Send us a tip
  • Startup Submission Questionnaire
  • Brand Kit
  • Contact us

Legal pages

  • Reviews Guarantee
  • Community Guidelines
  • Corrections Policy and Practice
  • Cookies Policy
  • Our Ethics
  • Disclaimer
  • GDPR Compliance
  • Privacy Policy
  • Terms and Conditions

Must reads

  • Best AirPods alternatives on Amazon
  • Best PC monitors for gaming on Amazon
  • Best family board games
  • Best Graphics Cards (GPUs) for gaming
  • Best video doorbells without subscription
  • Best handheld video game consoles
  • Best all-season tires for snow
  • Best mobile Wi-Fi hotspots
  • Best treadmills on Amazon
  • Best AM radios for long-distance reception

Download our apps

TechEngage-app-google-play-store
TechEngage app coming soon on App Store

Copyright © 2023 · All Rights Reserved · TechEngage® is a Project of TechAbout LLC.
TechEngage® is a registered trademark in United Kingdom under Trademark Number UK00003417167 and is ISSN protected under the ISSN 2690-3776 and OCLC Number 1139335774.

Share this ArticleLike this article? Email it to a friend!

Email sent!